One of a leading manufacturing concern is looking for suitable female candidates for their brand marketing dept.
Qualification : BS (Textile Design) /BBA (Textile Management & Marketing) /
MBA(Marketing)
Gender Female
Age 25 to 40.
Skill-Set:
· Self motivated, proactive and creative.
· Competent people management skills.
· Comprehensive knowledge of brand, marketing and sales concepts and
Integrated Marketing Communication (IMC).
· Keen market and consumer research skills.
· Persuasiveness and tenacity to sell ideas
· Possess a keen understanding of the life style industry and
company business processes.
Key Roles & Responsibilities:
§ Prepare strategic and tactical marketing plans/ proposals for the
brand and implement through creative media planning.
§ Conduct in-depth analysis and research to identify consumer needs
and wants.
§ Lead team-think to continuously improve brand and its promotion.
§ Identifying & developing campaigns that are critical to achieve
the desired brand positioning, sales, revenue and activation targets.
§ Develop ideas and create advertising & promotion material /
offers, (in-house or through external agencies)
§ Conceptualize new ideas, under take research and evaluate for
viability.
§ Devising and implementing ATL & BTL promotional initiatives to
profitably increase sales.
§ Strategic analysis of brand and competition.
§ Travel to markets and get feedback from consumers and internal
feedback from sales force.
§ Explore options and submit proposals to enhance product quality
and brand imagery.
§ Coordinating with advertising agencies for implementation of media
planning/ongoing campaigns.
§ Coordinate and interact with other departments to accomplish work
assignments.
Please apply on the following address
support.humanresource@gmail.com